Posts

Showing posts from September, 2024

Create a Trigger and Journey

Image
Create a Trigger and Journey: In your marketing automation platform, navigate to the section where you can create triggers and journeys. This process may vary depending on the platform you're using. Create a new trigger that defines the conditions under which a contact should enter the journey Create a journey that outlines the steps you want contacts to go through once they enter the journey. This could include sending emails, updating account records, or triggering other actions. Trigger the Journey with Plugin Code: Depending on the marketing automation platform you're using, you may have access to APIs or SDKs that allow you to trigger journeys programmatically. Use the appropriate API or SDK to trigger the journey when certain conditions are met in your application. This could be in response to user actions, system events, or any other triggers relevant to your use case. Typically, you would need to authenticate with the marketing automation platform's AP